CAST / Writing
Writing
41 posts on music, venues, stadiums, fans and the technology being built for them.

Blog · 7 September 2026
BIGSOUND: What I learnt… Music true value
This was our second year partnering with BIGSOUND, the southern hemisphere’s largest music conference.

Blog · 21 August 2026
I guessed we launched Index? So why use it over Google?
We ripped the bandaid off and made Index live without any fanfare, just putting it out into the world to see what the reaction is. It's not perfect but this is the worst it will…

Blog · 14 August 2026
BIGSOUND x CAST Showcase 2026 - Top 10
In its second year, the CAST x BIGSOUND Startup Showcase will see four companies take the stage to pitch the tools and platforms shaping tomorrow’s music industry.

Blog · 15 July 2026
What If: The era of Streaming had Started Differently?
An opportunity to pose ‘What If’ a different decision was made for the industries CAST serves. The series is a thought experiment to understand what today could look like if we…

Blog · 6 July 2026
Is the Music Industry able to See Far Enough into the Future?
Every startup begins with a 10-year vision.

Blog · 1 July 2026
What We Learned About AI in Venues (From the industry who’s using It)
Marketing - 55% increase in engagement + 10+ hours saved per week.

Blog · 10 June 2026
Is the Current Music Industry the Best Version of the Industry or is There a Different Future?
At CAST, we aim to contribute to productive, generative conversations. Conversations that don't pick sides but rather frame discussions in a way that can help understand the past…

Blog · 22 May 2026
Startmate First Believers: Bringing the Entertainment Industry In
The single biggest reason we started CAST - Centre for Arts, Sports and Technology was the belief that the entertainment industry would thrive the closer we brought…

Blog · 24 February 2026
Founder Insights: My Month with OpenClaw (Reggie from Alias)
Founder insights is an opportunity to hear from the founders who are building across the entertainment industry. It's not as much about their product but rather the expertise they…

Blog · 24 October 2025
A New Chapter in the Copyright Conversation
At CAST, we aim to contribute to productive, generative conversations. Conversations that don’t pick sides but rather help frame discussions in a way that can help understand the…

Blog · 24 October 2025
SXSW Sydney: The Future of Events
That was a heap of fun!! Thank you so much for having us SXSW Sydney ❤️ Shoutout to Caroline & Claire for all the support in the lead up and of course Michael from SXSW…

Blog · 18 August 2025
The Perfect Storm for Innovation: Why It’s the Right Time to Build in the Entertainment Industry
Late last year, Four Corners ran a story on Live Nation’s growing footprint in the live music industry (for those who might have missed it). The piece stirred up conversation, but…

Blog · 16 July 2025
Industry Connect: Artists Are Still Asking the Same Questions
A couple of weeks back I headed up to Noosa for QMusic Industry Connect program (massive thanks to Ed for having me along) to share some painfully gained ‘knowledge’ I’d…

Blog · 18 March 2025
One Banner, One Fanbase: Why Silos Are Killing the Industry
Fans don’t care about industry boundaries. The same person cheering wildly at a footy match will be blasting their favorite playlist on the drive home or glued to a screen for the…

Blog · 18 March 2025
Taste Is the Endgame: Why Those at the Heart of the Entertainment Industry Will Thrive in an AI-Driven World
In a world where knowledge is free. No one needs to study or retain information—every answer is instantly accessible. AI-driven robots serve us, build our environments, and…

Blog · March 2025
SOUTHSTART: Our First Time as an Enabling Partner
It was our first— and definitely not our last! This year, CAST - Centre for Arts, Sports and Technology was proud to be an enabling partner at _SOUTHSTART supporting…

Blog · 26 February 2025
The Future Is Built Together: Why Creators and Innovators Must Collaborate
No matter what part of the entertainment industry we look at, the ones who make it possible—who bring us joy, connection, and a break from the everyday—are the ones who enter it…

Blog · 30 January 2025
Rethinking Arts Boards: The Essential Role of Innovation and Technology
The arts have always evolved alongside society, adapting to new tools, platforms, and ways of experiencing creativity. But this very evolution is why we now find ourselves in a…

Blog · 20 January 2025
My Take on Suno CEO Mikey, on 20VC - The Future Sounds Exciting
I listened to the entire chat with Mikey Sulman, founder of Suno. He’s been coping a fair bit of heat for one comment he made, but I think there’s so much more to what he said.…

Blog · 19 December 2024
Should Innovation Prioritize the Art or the Artist?
If you’d asked cab drivers to fund the creation of Uber, how many would have signed up? If traditional hotels were asked to bankroll Airbnb, would they have seen the opportunity…

Blog · 13 December 2024
Spotify Wrap 🎧 - To share or not to share?
It’s that time of year when artists start sharing their Spotify Wrapped stats, and every year, I find myself torn... To share or not to share?

Blog · 6 November 2024
Why Entertainment Founders Need to Shift from Passion-Driven to Profit-for-Purpose
Over the last 12 months, I’ve spoken to many founders building within the entertainment industry, and it’s very clear they’re incredibly passionate about making the world of…

Blog · 2 October 2024
Creating Clear Pathways: Lessons from Venture Capital for Creatives.
I’ve spent the last 13 years in the music industry and when I moved into the world of ‘startup’ four years ago one of the many beautiful things that hit me was how structured the…

Blog · 9 September 2024
Our Vision for QLD - The Entertainment Technology Capital of Australia
Back in June the QLD State Government announced the creation of a Nightlife Economy Commissioner.

Blog · 2 September 2024
The Future is All About the Fans
Ahead of YouTube India's Fantfest, a report by YouTube and SmithGeiger offers incredible insight into Gen Z's platform use, painting an exciting picture for creators.

Blog · 7 August 2024
The Music x CAST - Tech & Innovation Showcase
THE MUSIC X CAST - TECH & INNOVATION SHOWCASE

Blog · 31 July 2024
It's a Wrap on The Parliamentary inquiry into the Live Music Industry
We (CAST) were lucky enough to have the opportunity to present at the Parliamentary inquiry into the live music industry in Brisbane (CHECK OUT SUBMISSION HERE).

Blog · 4 June 2024
Pubs & Clubs - Why They Deserve More Investment
Over the last couple of months, I’ve learnt that pubs and clubs with pokies get, as much as 90% of their revenue from these machines. The truth is, without this revenue, thousands…

Blog · 2 May 2024
Our Submission to the Inquiry Into Australia's Live Music Industry
The Australian live music industry needs a government-sponsored innovation support framework to meet its challenges.

Blog · 30 April 2024
Scalability in the Music Industry
What parts of the music industry are scalable?

Blog · 8 April 2024
No Splendour in 2024 - An opportunity, not a threat!
If you haven’t heard already…. Splendour has joined the list of festivals casualties, arguable being the highest-profile. The cancellation sent shockwaves through the industry,…

Blog · 26 March 2024
It's a wrap - Future of Venues Showcase (Entain Venues, Cherry Hub/ebet)
Anddd our first showcase is done!!! Stoked to have had representatives from 350 venues across Australia come through.

Blog · 29 February 2024
A Thought Experiment on the Value of Culture
Joel Edmondson - Previous CEO of QMusic and Queensland Music Festival

Blog · 27 February 2024
Why the sports and entertainment industry needs to develop clearer pathways for new technologies.
By: Gav Parry, Co-founder of Usual Company. Originally posted via Ministry of Sport

Festvals of the World · 22 February 2024
SXSW (Austin, Texas) 🎫
This week we take you to SXSW in Austin, which kicks off in a couple of weeks (8-16th of March). Stoked to have Josiah heading over to give us our first conference review.

This is Passion (Podcast) · 14 February 2024
This is Passion (Podcast)
This is Passion begun as a conversation with creatives from across entertainment and the startup ecosystem but has evolved into a podcast for all things ‘fantech’. From athletes…

Stadiums of the World · 14 February 2024
Allegiant Stadium (Paradise, Nevada).
Capacity: 65,000 (expandable to 71,835 for specific events)

Venues of the World · 14 February 2024
Sub Club (Glasgow, Scotland) 🪩
Owner/founder: Mike and Vicky Fleming. Inspired by the Chicago house scene, envisioned a space dedicated to showcasing this emerging sound in Glasgow. He converted a former bank…

Blog · 14 February 2024
Royal Albert Hall (London, UK) 🏛
We’re back with our weekly series sharing the stories behind the stadiums, venues, festivals, and conferences that shape the global entertainment landscape. From jaw-dropping…

Blog · 14 February 2024
Allianz Arena (Munich, Germany) 🏟
We're thrilled to launch a new weekly series sharing the stories behind the stadiums, venues, festivals, and conferences that shape the global entertainment landscape. From…

Hot Chip Review · 26 January 2024
Gabba test (Aus vs West Indies) - 26/01/24 🍟
I'm far from an avid cricket fan but I headed along to the second day of the Australia vs West Indies test at the The Gabba on Friday. It has been 10+ years since I've gone to the…